Resources
67%
of artisans undervalue their time and labor costs
Proper costing methods are essential for profitability
3.2x
profit increase when using systematic pricing
Data-driven pricing dramatically improves margins
85%
of craft businesses fail due to pricing issues
Most failures stem from unsustainable pricing practices
40%
time savings with automated inventory tracking
Automation frees up time for creating and selling
Essential Business Knowledge
Critical insights every artisan needs to build a profitable business
Stop Underpricing Your Handmade Products
Learn the true cost calculation formula that most artisans miss
- Include ALL material costs (including waste)
- Value your time at professional rates ($25-50/hour minimum)
- Add overhead costs (utilities, tools, workspace)
- Build in profit margin (20-40% minimum)
E-commerce Platform Strategy
Choose the right platform and optimize for maximum sales
- Etsy: Best for discoverability and craft-focused audience
- Shopify: Better margins and full control of customer experience
- Multi-platform approach: Diversify risk and maximize reach
- Track performance across all channels systematically
Inventory Management Essentials
Track materials and costs like a professional business
- Maintain detailed Bill of Materials (BOM) for each product
- Track material costs and supplier information
- Monitor stock levels to prevent production delays
- Calculate true COGS for accurate profit reporting
Explore More Resources
Business Glossary
Comprehensive dictionary of artisan business terminology and key concepts.
Browse Glossary →Expert Articles
In-depth articles on pricing, business management, and growth strategies.
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